Facebook targeting method dt , utm6
- We think this means
- Data Trust
Why do we think that?
The Data Trust is a provider of data and targeting to Republican campaigns. The Trump campaign is likely using their ‘onboarding’ product (https://thedatatrust.com/services/digital-onboarding/) which provides up-to-the-day lists of voters and whether they’ve voted or not.
Used in 51,330 adverts with a spend of $6,008,958