Facebook optimisation goal reach , utm18
- We think this means
- Reach
- Confidence
- high
Why do we think that?
These ads were set to ‘reach’ as many people as possible within their targeting (in other words, Facebook prioritized showing them to a lot of people, rather than showing them to people likely to click or engage with them.
Used in 27,979 adverts with a spend of $1,712,713
No values for time period.