Facebook optimisation goal conversion , utm18

We think this means
Conversion
Confidence
high

Why do we think that?

These are typically ads where the campaign is looking for a defined action, such as a donation or event signup. Facebook’s ad delivery algorithm will show the ads to people it sees as most likely to complete the action.

Used in 85,805 adverts with a spend of $8,485,993

Count Spend

No values for time period.