FB Geo utm10, high confidence
What is this used for?
This indicates the geographical area at which the advert is aimed. The majority of values cover the whole US. Only recently (from August 3) has the campaign begun to target individual states.
Format
Either a US state code (e.g. fl
) or a three-digit code prefixed by geo
,
e.g. geo086
Values
- us Targets the USA 39.01% of adverts $28,335,670 ($25 CPM)
- geo240 9.97% of adverts $12,780,023 ($33 CPM)
- geo241 6.7% of adverts $4,699,843 ($26 CPM)
- nc North Carolina 4.81% of adverts $2,269,651 ($32 CPM)
- wi Wisconsin 4.53% of adverts $1,860,992 ($33 CPM)
- fl Florida 4.24% of adverts $4,171,687 ($29 CPM)
- az Arizona 4.13% of adverts $1,840,112 ($38 CPM)
- pa Pennsylvania 3.82% of adverts $2,896,792 ($34 CPM)
- mi Michigan 3.61% of adverts $2,212,215 ($29 CPM)
- ia Iowa 3.49% of adverts $895,905 ($42 CPM)
- ga Georgia 3.23% of adverts $1,455,700 ($26 CPM)
- oh Ohio 3.03% of adverts $1,460,709 ($21 CPM)
- nv Nevada 1.48% of adverts $392,258 ($46 CPM)
- mn Minnesota 1.27% of adverts $278,063 ($37 CPM)
- geo087 1.12% of adverts $263,721 ($53 CPM)
- geo086 Nebraska/Iowa 1.07% of adverts $253,411 ($63 CPM)
- ok Oklahoma 0.38% of adverts $85,775 ($59 CPM)
- geo133 0.33% of adverts $116,578 ($9 CPM)
- geo068 0.28% of adverts $83,789 ($39 CPM)
- geo132 0.26% of adverts $830,664 ($49 CPM)
- geo084 0.26% of adverts $132,243 ($19 CPM)
- geo080 0.25% of adverts $451,128 ($23 CPM)
- geo081 0.25% of adverts $362,496 ($21 CPM)
- geo083 0.23% of adverts $148,883 ($15 CPM)
- geo070 0.23% of adverts $96,350 ($21 CPM)
- nh New Hampshire 0.21% of adverts $62,700 ($31 CPM)
- geo239 0.21% of adverts $72,121 ($46 CPM)
- geo237 0.21% of adverts $62,327 ($47 CPM)
- geo238 0.2% of adverts $59,094 ($45 CPM)
- geo072 0.2% of adverts $45,893 ($39 CPM)
- geo071 0.19% of adverts $21,685 ($53 CPM)
- geo069 0.18% of adverts $22,344 ($42 CPM)
- geo082 0.17% of adverts $881,560 ($24 CPM)
- geo134 0.15% of adverts
- geo073 0.08% of adverts $19,915 ($40 CPM)
- ne Nebraska 0.07% of adverts $15,008 ($64 CPM)
- me Maine 0.04% of adverts $8,562 ($48 CPM)
- va Virginia 0.02% of adverts $5,900 ($48 CPM)
- geo090 0.02% of adverts $8,722 ($6 CPM)
- geo078 0.02% of adverts $24,518 ($46 CPM)
- geo075 0.01% of adverts $2,172 ($37 CPM)
- geo085 0.01% of adverts $5,123 ($9 CPM)
- geo123 0.01% of adverts $1,376 ($40 CPM)
- geo125 0.0% of adverts $4,184 ($16 CPM)
- geo124 0.0% of adverts $3,684 ($17 CPM)
- geo067 0.0% of adverts