Audience type 000 , utm4

We think this means
Grassroots Supporters

Why do we think that?

This is the ‘main audience’ for the Biden campaign on Facebook, with just under 75% of ads using an ad code, having this value attribute. We see the term ‘Grassroots supporters like you’ used in ad copy, whilst wording of certain ads hint that this could well be a main Democractic Party list, from traditional door-to-door campaigns.

Used in 30,759 adverts with a spend of $14,161,968

Count Spend

No values for time period.